The Atomic Network (TAN)
Status: đ Active
Type: SaaS Marketing Platform
Focus: Hyperlocal Network Effects
The Concept
When neighbors buy, neighbors follow. TAN weaponizes the psychology of imitation by automatically sending physical mail campaigns to surrounding homes when purchases happen, creating cascading network effects in local neighborhoods.
Key Features
Physical Mail Campaigns
- Auto-send postcards, flyers, and discount codes to neighborhoods where purchases occur
- 3x higher response rate than email marketing
- Real mail cuts through digital noise
- 48-hour delivery to surrounding homes
Invite & Referral Loops
- Unique referral codes for every customer
- Rewards for both referrer and friend
- 40% referral rate creating viral loops
- Customers recruit their neighbors automatically
Geo-Targeting & Automation
- Click any neighborhood on the map and set radius
- Auto-trigger campaigns on purchases
- Set once, forget it - every sale triggers new campaigns
- Manual or automatic campaign modes
Complete Attribution
- 100% trackable invite codes
- See exactly which neighborhood, postcard, and referral drove each sale
- Real-time cascade effect visualization on map
- Data-driven growth optimization
Pricing Model
- Gratis (0 SEK) â tillgĂ€ngligt t.o.m. 2026-12-31
- FullstÀndig tillgÄng till geo-targeting, kampanjautomatisering och referralsystem under lanseringsfasen
Results
- 9% conversion rates from physical campaigns
- 150+ customers acquired in 3 months for test businesses
- -70% lower customer acquisition cost vs digital ads
- 10x average growth through network effects
The Atomic Network - Igniting hyperlocal marketing through network effects